Promoting Your Sustainability Achievements With Confidence

24/04/2024 (12.30pm) Online

Virtual - Teams

Organisations are getting increasingly good at taking action to improve their environmental and social impact but they are not always good at telling others about it. When done well, communications about what a business is doing to look after its people and the planet can bring significant benefits – including new customers, improved reputation and greater respect – but fears of projecting the wrong image or overstating claims can lead to often unnecessary promotional paralysis.  This webinar will give simple tips about how to tell your audience what you’ve been up to with confidence, make the most of the iiE communication materials and how to avoid the pitfalls of green washing, wishing and hushing.

Our speakers:

Kayleigh Nicolaou, co-founder of ethical creative agency Kakadu Creative will talk about the dos and don’ts of communicating your environmental and social achievements.

Alexandra Szczurek, Marketing & Communications Manager at PECT and Investors in the Environment, will talk through how iiE members can use their audit report and communications pack to tell their stakeholders about how they have been taking action to improve their sustainability performance.

This event is open to all.

Please sign up here and encourage whoever is in charge of your marketing and communications to do the same.